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Roco’s Jewelry – Bakersfield California

Established in 1978, Roco’s Jewelry is a family-owned business that has had the pleasure of serving Bakersfield and the surrounding area for the past 36 years. We strive to guarantee complete satisfaction in all that we offer. We have designed thousands of custom pieces that are hand crafted to perfection. Let us make your experience a memorable one.

Come visit us at one of our convenient locations for all of your jewelry needs. We specialize in jewelry repairs, custom design, and carry the best selection in bridal and fine jewelry.

Wedding Sets

Engagement Rings

Earrings

Bracelets

Pendants

bakersfield custom jewelry 1Custom Jewelry

Our Happy Customers

Howard
Howard
01:29 12 Nov 25
Got cash for gold quick and easy
Dave Howe
Dave Howe
02:11 06 May 21
Was looking for a special 30th Anniversary ring & I wanted platinum with 3 rows of diamonds. I looked high & low at every local and on-line retailer. The only place I could find that combination was at a particular big-box outlet, but it wasn't the right size and definitely not where I wanted to buy a special ring. I went to Roco's to ask if they could resize a platinum ring, and also to ask if they could make something similar. Pam's answer was yes and yes! I sent a picture of the ring I needed and Alex took it from there. He designed a ring that was amazing and had 31 diamonds instead of the original's 28. The price was also very reasonable, especially for a beautiful custom piece. My only mistake was not going to Roco's first!
Nicole N.
Nicole N.
16:40 10 Nov 25
Nestled in the corner I found this hidden gem (pun intended :)I needed batteries for my watches. They were able to replace my batteries and adjust the time...
Melissa uribe
Melissa uribe
16:59 02 Oct 25
I love Rocos very respectful, caring,just wonderful I been going there for 4 yrs and I would never go anywhere else.....
Cindy Avery Young
Cindy Avery Young
13:28 29 Jul 20
We were looking to 'upgrade' my wedding set & add the final band for our 40th anniversary and didn't want to go to box chain jeweler. Found Rocos and Alex did better than we ever imagined! Very helpful and friendly staff; Honesty is huge and Alex was nothing but honest and understanding about what I wanted. He went over and above and created exactly - no created a design that was beyond my imagination! It's stunning and perfect! No hard sales push - just making sure we got what we wanted. Thank you Alex and staff at Rocos!
Jimmy A.
Jimmy A.
11:00 10 Sep 25
Perfect and on point with fixing my new watch to fit perfect! Highly recommend, plus you can't beat the very fair pricing!